Jessica Perkins BTEC Media Final Major Project

Script

Introduce Ourselves

Alexandra Ward

Stephanie Clement

Jessica Perkins

As a group we have chosen to produce a video relating to the Wash Your Hands Brief. We have chosen this brief as we feel it is a particularly important message that should be inforced throughout hospitals to both visitors and staff as over recent years we have seen an increase in media reports about the importance of washing your hands when in the hospital to help prevent the spread of viruses such as MRSA.

We have chosen to incorporate both stop motion and video production editing using motion graphics into our advert. We will begin our advert using stop motion animation as we present the name of the brief and what the advert will be about writing wash your hands on a large A1 piece of card. We will introduce the video using a clapperboard. The narrative of our video is simple.

· we will open the video introducing the name of our brief,

· we will then film inside the hospital as a member of staff approaches to enter a ward when a stop sign alerts them to stop and wash their hands we will use motion graphics to highlight the stop sign and urgency to wash your hands.

· We will then use animation to demonstrate a step by step guideline of the correct way to wash your hands through the use of text and visual imagery.

http://www.youtube.com/watch?v=zxlQn7KaCNU&feature=related

This is one the video’s that we have looked at that has helped influence our idea although this video is specifically aimed at children our video will be aimed at people of all ages. Through the use of images and bright colours the video is eye catching and draws attention the guide is also broken down and is made very clear.

Location Recognisance

All these pictures below are evidence to help with our idea of where and how we are going to shoot different sections of the Hospital, this has given us an insight on what the Hospital looks like and what we can and cannot film. Also it gives us an idea where to position the camera when filming or taking pictures.

This is one of the corridoors that we will be using in the video when walking towards one of the wards showing the grounds of the Hospital.

This is a board showing directions to the different wards in the Hospital

Inside the Hospital as soon as you walk in, this is part of the Hospital that we will be using as we are walking in the Hospital and finding the ward where we are going to.

Infront of the Salford Royal Hospital where we will be using at the start of our film when entering the Hospital

This is outside the Hospital grounds where we might use to film in the video

Proposal

For this task we have been given an idea by the NHS to create a high quality film to help promote the importance of washing your hands when entering and leaving the wards. Our aim is to create a 90 – 120 second film and to get the message across to the audience without using sound as it will be played in the entrance of the Hospital. To start off with a stop motion using a big white A1 card showing someone writing letters that spell out ‘Wash Your Hands’ capturing 10 shots for each letter. The video will then cut to a clapperboard on screen ready for the next part of the video which will be people walking into the Salford Royal Hospital finding which ward to go to. The shots will be shooting patients and nurses on the ward washing their hands regularly each time they leave and entre the ward zooming in to capture the action and aiming on how important it is in a Hospital to wash your hands. For this message to be sent across to the audience we will shoot different times when nurses are washing their hands and capture from different angles. After filming in the hospital we are then going to create as a group an animation to show a step by step guide showing how easy it is to wash your hands, this will be done in a child like way so its sending the message to all age groups.

Initial Ideas Generation

Researching into different exsiting examples for part of our video for 'Wash Your Hands' is giving us an idea of how to make our video succeed in sending the message across to the target audience. This video that i have found on Youtube has given me an inital idea for our pitch and what we are going to add into our video. This tyoe of animation is what we are going to use for Wash Your Hands and create a step by steph guide on how to wash your hands to show how easy it is.

Initial Ideas Generation

This is an existing advert for a NHS campaign which involves the disease swine flu, this is sending the message to audience to wash their hands after being in contact with body fluids and the be aware of how badly affective it can be to people and what the issues it can cause. For our project we have been set a task to prevent this from happening and the show awareness to people to show how easy germs and bacteria and be spread and live on things to cause infection and diseases.